Moms aren't the only ones riding high on "Fifty Shades of Grey." Sex toy sales are surging as more couples add handcuffs and riding crops to their repertoire.
At San Francisco-based Good Vibrations, sales of bondage sex toys have increased 65 percent and erotica 50 percent since "Fifty Shades" rose to the top of the best-seller lists this spring with its graphic tale of an ingenue submitting to the sexual games of a powerful man, introducing mainstream audiences to themes of BDSM (an acronym encompassing bondage and discipline, domination and submission and sadism and masochism). At New York-based Babeland, bondage toy sales have grown 40 percent, with certain paddles, blindfolds and a spiky metal tool called a pinwheel experiencing triple-digit increases, said public relations director Pamela Doan. The store also is offering free classes based on the "Fifty Shades" sex scenes, drawing 125 people to the first event and 400 RSVPs to the second — far more than the 25 to 30 attendees events typically draw, Doan said.