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International News: "Trading and sharing sex partners is a regular lifestyle choice for an estimated two per cent of the population"

on Saturday, 09 June 2012. Posted in Front Page Headline, Media Updates

Winnipeg Free Press

For an estimated two per cent of the population, that classic one-liner has an automatic -- and quite serious -- retort: "OK, as long as you take mine."

In the 1950s, the media dubbed it "wife-swapping." Today, it's known by the less male-centric term "swinging." Or just "the lifestyle."

Regardless of the name, this free-love, mate-sharing lifestyle -- which Penthouse magazine once described as "the primary indoor sport of suburbia" -- definitely did not fall out of fashion after Bob & Carol & Ted & Alice crawled into bed together on the big screen in 1969.

In fact, you might say folks took that movie's tagline, "Consider the possibilities," to heart: The swinger movement in North America is four million strong, according to a 2005 segment of ABC TV's newsmagazine 20/20. And some say it's just now coming out of the closet.

"It's huge," says Kevin, a Winnipeg swinger and entrepreneur who's planning to open Ooh Zone, a private "adult-lifestyle nightclub" in the city next winter.

"I think there's a whole younger generation that's more sexually free-spirited. It's not the old wife-swapping days," says the 42-year-old construction industry executive, who asked that his surname not be published. Kevin and his wife, a local business owner, have been married 20 years and swinging for nearly three. ...


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