NCSF Media Activity Report – 2016

In 2016, NCSF staff and media reps including Susan Wright, Judy Guerin, Barak and Sheba gave 19 interviews to reporters from mainstream media to blogs and podcasts, compared to 38 in 2015. Yearly stats:

2016 – 19 interviews

2015 – 38 interviews 

2014 – 32 interviews

2013 – 42 interviews

2012 – 63 interviews (Fifty Shades bump)

This decline in interviews is a testament to the growing number of people willing to speak out and write about BDSM and non-monogamy. Reporters don’t have to turn to NCSF as the only group that dare speak the name of kink and polyamory.

Ironically, 2016 is being called the year when BDSM “is not for weirdos anymore” and polyamory trended all year in media stories, with more poly articles than BDSM for the first time ever in our Media Updates. There were 80 articles total in 2016 on non-monogamy:

In 2010, 16% positive (50 articles: 8 positive and 42 negative)

In 2011, 30% positive (33 articles: 10 positive and 23 negative)

In 2012, 62% positive (21 articles: 13 positive and 8 negative)

In 2013, 81% positive (42 articles: 34 positive and 8 negative).       

In 2014, 77% were positive (53 articles: 40 positive and 13 negative)

In 2015, 81% were positive (64 articles: 52 positive and 12 negative)

In 2016, 99% were positive (80 articles: 79 positive and only 1 negative!)

NCSF also published 7 Guest Blogs in 2016 by experts in various fields, including our statement on the George Mason University case.

We also published 3 of our new Kink Aware Professionals Featured Member articles by Inara de Luna.

The media team continued to extend NCSF’s reach into social media. A new member is our Twitter volunteer Rachel White who is rapidly growing our feed in the past month. These are our social media stats at the end of 2016:

NCSF mailing list: 6,004, up from 5,667

Facebook (www.facebook.com/NCSFreedom) 3,682 Likes, up from 2167

Twitter (https://twitter.com/NCSF) 8,804 up from 8,086 followers

NCSF FetLife News (https://fetlife.com/groups/439) 4,798 members up from 4,594 members

NCSF Consent Counts (https://fetlife.com/groups/46202 ) 1,727 members up from 1,614

Recursos NCSF en espanol (https://fetlife.com/groups/155566) 9 members

Report by Susan Wright